{"id":8355,"date":"2025-02-11T13:28:11","date_gmt":"2025-02-11T06:28:11","guid":{"rendered":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/?p=8355"},"modified":"2026-08-05T10:23:40","modified_gmt":"2026-08-05T03:23:40","slug":"market-nicher-la-gi-uu-nhuoc-diem-va-cach-xac-dinh","status":"publish","type":"post","link":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/kien-thuc-kinh-te\/market-nicher-la-gi-uu-nhuoc-diem-va-cach-xac-dinh","title":{"rendered":"Market nicher l\u00e0 g\u00ec? \u01afu, nh\u01b0\u1ee3c \u0111i\u1ec3m v\u00e0 c\u00e1ch x\u00e1c \u0111\u1ecbnh"},"content":{"rendered":"<p>Niche market l\u00e0 m\u1ed9t thu\u1eadt ng\u1eef \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn trong l\u0129nh v\u1ef1c Marketing. Thay v\u00ec t\u1eadp trung v\u00e0o th\u1ecb tr\u01b0\u1eddng r\u1ed9ng l\u1edbn v\u00e0 \u0111a d\u1ea1ng th\u00ec doanh nghi\u1ec7p t\u1eadp trung v\u00e0o ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng nh\u1ecf, h\u1eb9p. H\u00e3y c\u00f9ng CareerLink.vn t\u00ecm hi\u1ec3u chi ti\u1ebft v\u1ec1 Market nicher l\u00e0 g\u00ec, t\u1ea7m quan tr\u1ecdng v\u00e0 c\u00e1ch x\u00e1c \u0111\u1ecbnh Market nicher hi\u1ec7u qu\u1ea3 trong b\u00e0i vi\u1ebft n\u00e0y nh\u00e9.<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"878\" height=\"1024\" src=\"https:\/\/cl-wpml.careerlink.vn\/cam-nang-viec-lam\/wp-content\/uploads\/2025\/02\/11132654\/Market-nicher-la-gi-8033340_43031-878x1024.jpg\" alt=\"Market nicher l\u00e0 g\u00ec? \u01afu, nh\u01b0\u1ee3c \u0111i\u1ec3m v\u00e0 c\u00e1ch x\u00e1c \u0111\u1ecbnh\" class=\"wp-image-8357\" srcset=\"https:\/\/cl-wpml.careerlink.vn\/cam-nang-viec-lam\/wp-content\/uploads\/2025\/02\/11132654\/Market-nicher-la-gi-8033340_43031-878x1024.jpg 878w, https:\/\/cl-wpml.careerlink.vn\/cam-nang-viec-lam\/wp-content\/uploads\/2025\/02\/11132654\/Market-nicher-la-gi-8033340_43031-257x300.jpg 257w, https:\/\/cl-wpml.careerlink.vn\/cam-nang-viec-lam\/wp-content\/uploads\/2025\/02\/11132654\/Market-nicher-la-gi-8033340_43031-129x150.jpg 129w, https:\/\/cl-wpml.careerlink.vn\/cam-nang-viec-lam\/wp-content\/uploads\/2025\/02\/11132654\/Market-nicher-la-gi-8033340_43031-768x895.jpg 768w, https:\/\/cl-wpml.careerlink.vn\/cam-nang-viec-lam\/wp-content\/uploads\/2025\/02\/11132654\/Market-nicher-la-gi-8033340_43031.jpg 1200w\" sizes=\"auto, (max-width: 878px) 100vw, 878px\" \/><\/figure>\n<h2 class=\"wp-block-heading\">Market nicher l\u00e0 g\u00ec?<\/h2>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u201cMarket nicher l\u00e0 th\u1ecb tr\u01b0\u1eddng ng\u00e1ch &#8211; m\u1ed9t nh\u00e1nh nh\u1ecf trong th\u1ecb tr\u01b0\u1eddng l\u1edbn \u2013 l\u00e0 ph\u00e2n kh\u00fac ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 nhu c\u1ea7u ri\u00eang bi\u1ec7t, c\u00f3 t\u00ednh \u0111\u1eb7c th\u00f9 cao m\u00e0 doanh nghi\u1ec7p t\u1eadp trung h\u01b0\u1edbng \u0111\u1ebfn ho\u1eb7c c\u1ed1 g\u1eafng ti\u1ebfp c\u1eadn.\u201d<\/strong><\/p>\n<\/blockquote>\n<p>M\u1ed9t v\u00e0i v\u00ed d\u1ee5 \u0111\u1ec3 hi\u1ec3u h\u01a1n v\u1ec1 market nicher:<\/p>\n<p>&#8211; Th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang big size AKYO h\u01b0\u1edbng t\u1edbi nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng l\u00e0 nam gi\u1edbi c\u00f3 tr\u1ecdng l\u01b0\u1ee3ng t\u1eeb 80kg \u0111\u1ebfn 140kg.<\/p>\n<p>&#8211; Kimi Pet&nbsp;l\u00e0 kh\u00e1ch s\u1ea1n ch\u00f3 m\u00e8o ch\u1ea5t l\u01b0\u1ee3ng h\u00e0ng \u0111\u1ea7u t\u1ea1i Vi\u1ec7t Nam v\u1edbi \u0111a d\u1ea1ng d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c cho ch\u00f3 v\u00e0 m\u00e8o.&nbsp;&nbsp;<\/p>\n<p>&#8211; Th\u01b0\u01a1ng hi\u1ec7u m\u1ef9 ph\u1ea9m C\u1ecf M\u1ec1m Homelab t\u1eadp trung ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng y\u00eau th\u00edch d\u00f2ng m\u1ef9 ph\u1ea9m thu\u1ea7n chay,&nbsp;an to\u00e0n, l\u00e0nh t\u00ednh.<\/p>\n<h2 class=\"wp-block-heading\">\u01afu nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Market nicher<\/h2>\n<h3 class=\"wp-block-heading\">\u01afu \u0111i\u1ec3m<\/h3>\n<p>L\u1ee3i th\u1ebf m\u00e0 doanh nghi\u1ec7p nh\u1eadn \u0111\u01b0\u1ee3c t\u1eeb Market nicher l\u00e0 g\u00ec?<\/p>\n<p>Tr\u00ean th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng, chuy\u00ean m\u1ee5c marketing c\u1ee7a CareerLink hi\u1ec7n \u0111\u0103ng kho\u1ea3ng 4927 tin tuy\u1ec3n d\u1ee5ng, m\u1ee9c l\u01b0\u01a1ng ph\u1ed5 bi\u1ebfn dao \u0111\u1ed9ng 5-30 tri\u1ec7u \u0111\u1ed3ng m\u1ed7i th\u00e1ng t\u00f9y c\u1ea5p b\u1eadc v\u00e0 kinh nghi\u1ec7m. Danh s\u00e1ch <a href=\"https:\/\/www.careerlink.vn\/viec-lam\/tiep-thi\/136\" style=\"color:#1565c0;font-weight:600\">vi\u1ec7c l\u00e0m ng\u00e0nh marketing<\/a> l\u00e0 ngu\u1ed3n tham kh\u1ea3o h\u1eefu \u00edch \u0111\u1ec3 \u0111\u1ed1i chi\u1ebfu k\u1ef3 v\u1ecdng c\u1ee7a nh\u00e0 tuy\u1ec3n d\u1ee5ng v\u1edbi n\u0103ng l\u1ef1c b\u1ea3n th\u00e2n.<\/p>\n<p>&#8211; Gi\u1ea3m s\u1ef1 c\u1ea1nh tranh: Do doanh nghi\u1ec7p t\u1eadp trung v\u00e0o th\u1ecb tr\u01b0\u1eddng ng\u00e1ch (\u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ri\u00eang bi\u1ec7t) v\u00ec th\u1ebf n\u00ean s\u1ed1 l\u01b0\u1ee3ng \u0111\u1ed1i th\u1ee7 tr\u00ean&nbsp;th\u1ecb tr\u01b0\u1eddng ng\u00e1ch s\u1ebd kh\u00f4ng nhi\u1ec1u, l\u00e0m gi\u1ea3m s\u1ef1 c\u1ea1nh tranh.&nbsp;<\/p>\n<p>&#8211; Ti\u1ebft ki\u1ec7m chi ph\u00ed: V\u00ec doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m theo h\u01b0\u1edbng Market nicher t\u1eadp trung v\u00e0o m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng n\u00ean ng\u00e2n s\u00e1ch&nbsp;b\u1ecf ra cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng Marketing s\u1ebd th\u1ea5p h\u01a1n so v\u1edbi h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb \u0111\u1ea1i ch\u00fang. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap ti\u1ebft ki\u1ec7m m\u1ed9t ph\u1ea7n chi ph\u00ed cho doanh nghi\u1ec7p.<\/p>\n<p>&#8211; T\u1ea1o \u1ea5n t\u01b0\u1ee3ng s\u00e2u s\u1eafc v\u1edbi kh\u00e1ch h\u00e0ng: B\u1edfi d\u00f2ng s\u1ea3n ph\u1ea9m thu\u1ed9c Market nicher kh\u00f4ng c\u00f3 nhi\u1ec1u tr\u00ean th\u1ecb tr\u01b0\u1eddng, \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n theo h\u01b0\u1edbng \u0111\u1ed9c \u0111\u00e1o, ri\u00eang bi\u1ec7t n\u00ean th\u01b0\u01a1ng hi\u1ec7u d\u1ec5 t\u1ea1o \u1ea5n t\u01b0\u1ee3ng v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng h\u01a1n so v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m tr\u00ean&nbsp;th\u1ecb tr\u01b0\u1eddng \u0111\u1ea1i ch\u00fang. Tuy nhi\u00ean, \u0111\u1ec3 duy tr\u00ec \u0111i\u1ec1u n\u00e0y, doanh nghi\u1ec7p c\u1ea7n t\u1eadp trung \u0111\u1ed5i m\u1edbi, ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m m\u1edbi \u0111\u1ec3 ph\u00f9 h\u1ee3p nhu c\u1ea7u cao h\u01a1n.<\/p>\n<p>&#8211;&nbsp;D\u1ec5 th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung ti\u1ebfp th\u1ecb: Vi\u1ec7c t\u1eadp trung nghi\u00ean c\u1ee9u v\u1ec1 s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1eb7c \u0111i\u1ec3m, nhu c\u1ea7u c\u1ee7a nh\u00f3m ng\u01b0\u1eddi d\u00f9ng m\u1ee5c ti\u00eau nh\u1ecf s\u1ebd d\u1ec5 d\u00e0ng h\u01a1n t\u1eeb \u0111\u00f3 gi\u00fap th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung ti\u1ebfp th\u1ecb m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng, ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau nh\u1ea5t.<\/p>\n<h3 class=\"wp-block-heading\">Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/h3>\n<p>-T\u0103ng tr\u01b0\u1edfng h\u1ea1n ch\u1ebf: Quy m\u00f4 th\u1ecb tr\u01b0\u1eddng c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1c c\u01a1 h\u1ed9i m\u00e0 doanh nghi\u1ec7p c\u1ea7n \u0111\u1ec3 ph\u00e1t tri\u1ec3n. T\u00f9y thu\u1ed9c v\u00e0o l\u0129nh v\u1ef1c kinh doanh c\u1ee5 th\u1ec3, vi\u1ec7c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ho\u1eb7c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u00f3 th\u1ec3 r\u1ea5t h\u1ea1n ch\u1ebf. \u0110i\u1ec1u n\u00e0y \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p>&#8211; Ph\u1ee5 thu\u1ed9c v\u00e0o xu h\u01b0\u1edbng: M\u1ed9t s\u1ed1 th\u1ecb tr\u01b0\u1eddng ng\u00e1ch c\u00f3 th\u1ec3 g\u1eafn li\u1ec1n v\u1edbi xu h\u01b0\u1edbng. \u0110i theo m\u1ed9t xu h\u01b0\u1edbng ban \u0111\u1ea7u c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i nhu\u1eadn nh\u01b0ng s\u1ebd c\u00f3 nguy c\u01a1 x\u1ea3y ra n\u1ebfu n\u00f3 s\u1ee5p \u0111\u1ed5 ho\u1eb7c n\u1ebfu s\u1edf th\u00edch c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng thay \u0111\u1ed5i. N\u1ebfu c\u00e1c c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng trong nh\u1eefng l\u0129nh v\u1ef1c ph\u1ee5 thu\u1ed9c v\u00e0o xu h\u01b0\u1edbng kh\u00f4ng th\u1ec3 nhanh ch\u00f3ng \u0111i\u1ec1u ch\u1ec9nh theo s\u1edf th\u00edch thay \u0111\u1ed5i c\u1ee7a kh\u00e1ch h\u00e0ng th\u00ec h\u1ecd c\u00f3 th\u1ec3 g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c duy tr\u00ec nhu c\u1ea7u \u1ed5n \u0111\u1ecbnh.<\/p>\n<h2 class=\"wp-block-heading\">H\u01b0\u1edbng d\u1eabn c\u00e1ch x\u00e1c \u0111\u1ecbnh Market nicher hi\u1ec7u qu\u1ea3&nbsp;&nbsp;&nbsp;<\/h2>\n<p>Market nicher mang t\u1edbi nhi\u1ec1u l\u1ee3i \u00edch, t\u1ed1i \u01b0u h\u00f3a l\u1ee3i nhu\u1eadn v\u1ec1 cho doanh nghi\u1ec7p nh\u01b0ng l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh th\u1ecb tr\u01b0\u1eddng ng\u00e1ch hi\u1ec7u qu\u1ea3? N\u1ebfu b\u1ea1n ch\u01b0a bi\u1ebft c\u00e1ch x\u00e1c \u0111\u1ecbnh, h\u00e3y tham kh\u1ea3o c\u00e1c b\u01b0\u1edbc sau \u0111\u00e2y:<\/p>\n<h3 class=\"wp-block-heading\">Nghi\u00ean c\u1ee9u k\u1ef9 v\u1ec1 th\u1ebf m\u1ea1nh c\u1ee7a doanh nghi\u1ec7p<\/h3>\n<p>\u0110\u1ec3 t\u00ecm ra th\u1ecb tr\u01b0\u1eddng ng\u00e1ch ph\u00f9 h\u1ee3p th\u00ec c\u00e1c doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i nghi\u00ean c\u1ee9u k\u1ef9 \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c th\u1ebf m\u1ea1nh c\u1ee7a m\u00ecnh l\u00e0 g\u00ec; c\u00e2n nh\u1eafc xem kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n c\u1ee7a doanh nghi\u1ec7p m\u00ecnh th\u1ebf n\u00e0o, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra \u0111\u1ed1i s\u00e1ch, chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3 \u0111\u1ec3 ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng \u0111\u00f3 gi\u00fap mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao nh\u1ea5t.<\/p>\n<h3 class=\"wp-block-heading\">Nghi\u00ean c\u1ee9u t\u1ed5ng th\u1ec3 v\u1ec1 th\u1ecb tr\u01b0\u1eddng&nbsp;<\/h3>\n<p>Trong th\u1eddi \u0111\u1ea1i 4.0, c\u00e1c marketer kh\u00f4ng ch\u1ec9 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng b\u1eb1ng ph\u01b0\u01a1ng ph\u00e1p truy\u1ec1n th\u1ed1ng nh\u01b0 \u0111\u00e1nh gi\u00e1, kh\u1ea3o s\u00e1t ng\u01b0\u1eddi d\u00f9ng m\u00e0 c\u00f2n \u00e1p d\u1ee5ng ph\u01b0\u01a1ng th\u1ee9c nghi\u00ean c\u1ee9u tr\u00ean th\u1ecb tr\u01b0\u1eddng tr\u00ean Google, m\u1ea1ng x\u00e3 h\u1ed9i: Facebook, Tiktok, s\u00e0n TM\u0110T&#8230;<\/p>\n<p>Vi\u1ec7c l\u00e0m n\u00e0y gi\u00fap c\u00e1c Marketer n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c xu h\u01b0\u1edbng, th\u1ecb hi\u1ebfu c\u1ee7a kh\u00e1ch h\u00e0ng, n\u1eafm \u0111\u01b0\u1ee3c trend th\u1ecbnh h\u00e0nh \u0111\u1ec3 k\u1ecbp th\u1eddi \u0111\u01b0a ra s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<h3 class=\"wp-block-heading\">Nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch t\u1eeb kh\u00f3a cho s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 b\u1eb1ng c\u00e1c c\u00f4ng c\u1ee5&nbsp;ph\u00f9 h\u1ee3p<\/h3>\n<p>L\u1ee3i th\u1ebf khi nghi\u00ean c\u1ee9u ph\u00e2n t\u00edch t\u1eeb kh\u00f3a v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 t\u1ed1i \u01b0u hi\u1ec7n nay ch\u00ednh l\u00e0 c\u00f3 s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 hi\u1ec7n \u0111\u1ea1i. Hi\u1ec7n nay, b\u1ea1n c\u00f3 th\u1ec3 nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch t\u1eeb kh\u00f3a b\u1eb1ng \u0111\u1ec1 xu\u1ea5t Google, Google Trend, Answer the Public hay Exploding Topics\u2026<\/p>\n<h3 class=\"wp-block-heading\">X\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u00f3m kh\u00e1ch h\u00e0ng \u0111\u1eb7c bi\u1ec7t v\u00e0 nhu c\u1ea7u c\u1ee7a h\u1ecd<\/h3>\n<p>B\u01b0\u1edbc ti\u1ebfp theo trong qu\u00e1 tr\u00ecnh x\u00e1c \u0111\u1ecbnh Market nicher l\u00e0 g\u00ec? \u0110\u00f3 l\u00e0 t\u00ecm hi\u1ec3u v\u1ec1 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. \u0110\u1ec3 qu\u00e1 tr\u00ecnh l\u00e0m Market nicher \u0111\u1ea1t k\u1ebft qu\u1ea3 cao, mang l\u1ea1i s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0 gi\u00fap \u0111\u1ea1t l\u1ee3i nhu\u1eadn t\u1ed1i \u01b0u th\u00ec b\u1ea1n c\u1ea7n ph\u1ea3i x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u00f3m kh\u00e1ch h\u00e0ng \u0111\u1eb7c bi\u1ec7t, nhu c\u1ea7u \u0111\u00edch th\u1ef1c c\u1ee7a h\u1ecd l\u00e0 g\u00ec. N\u1ebfu l\u00e0m t\u1ed1t b\u01b0\u1edbc n\u00e0y th\u00ec \u0111\u1ea3m b\u1ea3o th\u1ecb tr\u01b0\u1eddng ng\u00e1ch mang l\u1ea1i doanh thu t\u1ed1t nh\u1ea5t cho doanh nghi\u1ec7p.<\/p>\n<h3 class=\"wp-block-heading\">Nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch v\u1ec1 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/h3>\n<p>Nghi\u00ean c\u1ee9u, ph\u00e2n t\u00edch v\u1ec1 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u00f3 th\u1ec3 gi\u00fap doanh nghi\u1ec7p nh\u1eadn ra \u0111\u01b0\u1ee3c nh\u1eefng kho\u1ea3ng tr\u1ed1ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u1ec3 t\u00ecm c\u01a1 h\u1ed9i m\u1edbi cho vi\u1ec7c ph\u00e1t tri\u1ec3n cho m\u00ecnh.<\/p>\n<h3 class=\"wp-block-heading\">\u0110\u00e1nh gi\u00e1&nbsp;ti\u1ec1m n\u0103ng, kh\u1ea3 n\u0103ng sinh l\u1eddi c\u1ee7a s\u1ea3n ph\u1ea9m<\/h3>\n<p>Tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0, kinh doanh th\u00ec doanh nghi\u1ec7p c\u1ea7n \u0111\u00e1nh gi\u00e1&nbsp;\u0111\u00e2y c\u00f3 ph\u1ea3i l\u00e0 ng\u00e1ch sinh l\u1eddi t\u1ed1i \u01b0u hay kh\u00f4ng b\u1eb1ng c\u00e1ch \u0111\u00e1nh gi\u00e1 c\u01a1 h\u1ed9i&nbsp;th\u00e0nh c\u00f4ng qua xem x\u00e9t: ti\u1ec1m n\u0103ng t\u0103ng tr\u01b0\u1edfng, k\u00edch th\u01b0\u1edbc th\u1ecb tr\u01b0\u1eddng, m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh v\u00e0 kh\u1ea3 n\u0103ng sinh l\u1ee3i.<\/p>\n<h3 class=\"wp-block-heading\">Ki\u1ec3m tra th\u1ecb hi\u1ebfu kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n<\/h3>\n<p>Mu\u1ed1n kh\u00e1ch h\u00e0ng \u0111\u01b0a ra c\u1ea3m nh\u1eadn, \u0111\u00e1nh gi\u00e1 v\u1ec1 s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch trung th\u1ef1c, kh\u00e1ch quan th\u00ec doanh nghi\u1ec7p c\u1ea7n \u00e1p d\u1ee5ng bi\u1ec7n ph\u00e1p ki\u1ec3m tra th\u1ecb hi\u1ebfu c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u1ef1c ti\u1ebfp b\u1eb1ng c\u00e1ch cho h\u1ecd tr\u1ea3i nghi\u1ec7m, d\u00f9ng th\u1eed mi\u1ec5n ph\u00ed s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5.<\/p>\n<p>Sau khi nh\u1eadn \u0111\u01b0\u1ee3c \u00fd ki\u1ebfn c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, b\u1ea1n kh\u00f4ng n\u00ean lo\u1ea1i b\u1ecf ho\u00e0n to\u00e0n \u00fd t\u01b0\u1edfng m\u00e0 c\u1ea7n nghi\u00ean c\u1ee9u th\u00eam \u0111\u1ec3 \u0111\u01b0a ra s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng l\u00e0m h\u00e0i l\u00f2ng ng\u01b0\u1eddi d\u00f9ng.<\/p>\n<h2 class=\"wp-block-heading\">Kh\u00f4ng n\u00ean c\u00f3 duy nh\u1ea5t m\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e1ch<\/h2>\n<p>Kh\u00f4ng c\u00f3 g\u00ec \u0111\u1ea3m b\u1ea3o ho\u00e0n to\u00e0n r\u1eb1ng trong th\u1ecb tr\u01b0\u1eddng ng\u00e1ch doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1ebd t\u1ed3n t\u1ea1i l\u00e2u d\u00e0i, kh\u00f4ng c\u00f3 \u0111\u1ed1i th\u1ee7.&nbsp;V\u00ec th\u1ebf, doanh nghi\u1ec7p kh\u00f4ng n\u00ean ch\u1ec9 d\u1eebng \u1edf m\u1ed9t th\u1ecb tr\u01b0\u1eddng ng\u00e1ch, m\u00e0 h\u00e3y t\u1ea1o ra \u0111a d\u1ea1ng c\u00e1c d\u00f2ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, nhi\u1ec1u ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng kh\u00e1c nhau. Vi\u1ec7c kh\u00f4ng m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng ng\u00e1ch v\u1edbi nhi\u1ec1u ph\u00e2n kh\u00fac kh\u00e1c c\u00f3 th\u1ec3 khi\u1ebfn doanh nghi\u1ec7p c\u1ee7a b\u1ea1n t\u1ef1 d\u1eadm ch\u00e2n t\u1ea1i ch\u1ed7 v\u00e0 c\u00f3 nguy c\u01a1 b\u1ecb \u0111\u1ed1i th\u1ee7 v\u01b0\u1ee3t qua.<\/p>\n<p>Tr\u00ean \u0111\u00e2y, ch\u00fang t\u00f4i \u0111\u00e3 chia s\u1ebb \u0111\u1ebfn b\u1ea1n \u0111\u1ecdc t\u1ea5t t\u1ea7n t\u1eadt th\u00f4ng tin v\u1ec1&nbsp;Market nicher&nbsp;l\u00e0 g\u00ec. Mong r\u1eb1ng, b\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap c\u00e1c b\u1ea1n c\u00f3 nhi\u1ec1u g\u00f3c nh\u00ecn h\u01a1n v\u1ec1 th\u1ecb tr\u01b0\u1eddng ng\u00e1ch v\u00e0 th\u1ef1c hi\u1ec7n \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1i \u01b0u.<\/p>\n<p class=\"has-text-align-right\"><strong>Th\u00fay Vui<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Niche market l\u00e0 m\u1ed9t thu\u1eadt ng\u1eef \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn trong l\u0129nh v\u1ef1c Marketing. Thay v\u00ec t\u1eadp trung v\u00e0o th\u1ecb tr\u01b0\u1eddng r\u1ed9ng l\u1edbn v\u00e0 &#8230;<\/p>\n","protected":false},"author":58,"featured_media":8357,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-8355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-kinh-te"],"_links":{"self":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts\/8355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/comments?post=8355"}],"version-history":[{"count":3,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts\/8355\/revisions"}],"predecessor-version":[{"id":27529,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts\/8355\/revisions\/27529"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/media\/8357"}],"wp:attachment":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/media?parent=8355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/categories?post=8355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/tags?post=8355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}