{"id":28798,"date":"2026-08-20T09:00:00","date_gmt":"2026-08-20T02:00:00","guid":{"rendered":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/?p=28798"},"modified":"2026-08-20T16:53:24","modified_gmt":"2026-08-20T09:53:24","slug":"cach-dung-looker-studio-lam-bao-cao","status":"publish","type":"post","link":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/goc-ky-nang\/cach-dung-looker-studio-lam-bao-cao","title":{"rendered":"C\u00e1ch d\u00f9ng Looker Studio l\u00e0m b\u00e1o c\u00e1o tr\u1ef1c quan cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u"},"content":{"rendered":"

Khi d\u1eef li\u1ec7u n\u1eb1m r\u1ea3i r\u00e1c trong nhi\u1ec1u b\u1ea3ng t\u00ednh, m\u1ed9t b\u00e1o c\u00e1o tr\u1ef1c quan gi\u00fap c\u1ea3 nh\u00f3m nh\u00ecn ra v\u1ea5n \u0111\u1ec1 nhanh h\u01a1n so v\u1edbi \u0111\u1ecdc t\u1eebng \u00f4 s\u1ed1 li\u1ec7u. C\u00e1ch d\u00f9ng Looker Studio l\u00e0m b\u00e1o c\u00e1o<\/strong> xoay quanh ba vi\u1ec7c: k\u1ebft n\u1ed1i d\u1eef li\u1ec7u, d\u1ef1ng bi\u1ec3u \u0111\u1ed3 v\u00e0 chia s\u1ebb k\u1ebft qu\u1ea3. N\u1eafm ba kh\u00e2u n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 t\u1ea1o dashboard g\u1ecdn g\u00e0ng cho c\u00f4ng vi\u1ec7c.<\/p>\n

\"c\u00e1ch<\/p>\n

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T\u1ed5ng quan nhanh<\/strong><\/p>\n

\u2013 Looker Studio (t\u00ean c\u0169 l\u00e0 Google Data Studio) l\u00e0 c\u00f4ng c\u1ee5 l\u00e0m b\u00e1o c\u00e1o tr\u1ef1c quan mi\u1ec5n ph\u00ed c\u1ee7a Google.<\/p>\n

\u2013 C\u00f4ng c\u1ee5 k\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp v\u1edbi Google Sheets, Google Analytics 4 v\u00e0 BigQuery m\u00e0 kh\u00f4ng c\u1ea7n c\u00e0i \u0111\u1eb7t ph\u1ea7n m\u1ec1m.<\/p>\n

\u2013 M\u1ed9t b\u00e1o c\u00e1o \u0111\u01b0\u1ee3c gh\u00e9p t\u1eeb c\u00e1c bi\u1ec3u \u0111\u1ed3, scorecard, b\u1ea3ng v\u00e0 b\u1ed9 l\u1ecdc tr\u00ean khung l\u00e0m vi\u1ec7c d\u1ea1ng k\u00e9o th\u1ea3.<\/p>\n

\u2013 B\u00e1o c\u00e1o ho\u00e0n thi\u1ec7n c\u00f3 th\u1ec3 chia s\u1ebb qua link, ph\u00e2n quy\u1ec1n xem ho\u1eb7c ch\u1ec9nh s\u1eeda nh\u01b0 m\u1ed9t t\u1ec7p Google Drive.<\/p>\n<\/div>\n

1. Looker Studio l\u00e0 g\u00ec v\u00e0 d\u00f9ng \u0111\u1ec3 l\u00e0m g\u00ec<\/h2>\n

Looker Studio l\u00e0 c\u00f4ng c\u1ee5 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u (data visualization) c\u1ee7a Google, tr\u01b0\u1edbc \u0111\u00e2y c\u00f3 t\u00ean Google Data Studio v\u00e0 \u0111\u01b0\u1ee3c \u0111\u1ed5i t\u00ean t\u1eeb n\u0103m 2022. C\u00f4ng c\u1ee5 ch\u1ea1y ho\u00e0n to\u00e0n tr\u00ean tr\u00ecnh duy\u1ec7t, cho ph\u00e9p bi\u1ebfn c\u00e1c b\u1ea3ng s\u1ed1 li\u1ec7u kh\u00f4 khan th\u00e0nh bi\u1ec3u \u0111\u1ed3, b\u1ea3ng v\u00e0 ch\u1ec9 s\u1ed1 d\u1ec5 \u0111\u1ecdc. \u0110i\u1ec3m khi\u1ebfn nhi\u1ec1u ng\u01b0\u1eddi ch\u1ecdn Looker Studio l\u00e0 b\u1ea3n mi\u1ec5n ph\u00ed \u0111\u1ee7 d\u00f9ng cho ph\u1ea7n l\u1edbn nhu c\u1ea7u b\u00e1o c\u00e1o c\u00e1 nh\u00e2n v\u00e0 nh\u00f3m nh\u1ecf, \u0111\u1ed3ng th\u1eddi g\u1eafn ch\u1eb7t v\u1edbi h\u1ec7 sinh th\u00e1i Google quen thu\u1ed9c.<\/p>\n

S\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng c\u1ee7a c\u00f4ng c\u1ee5 l\u00e0 m\u1ed9t b\u00e1o c\u00e1o, th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi chung l\u00e0 dashboard. N\u1ebfu b\u1ea1n ch\u01b0a r\u00f5 kh\u00e1i ni\u1ec7m n\u00e0y, c\u00f3 th\u1ec3 \u0111\u1ecdc th\u00eam b\u00e0i dashboard l\u00e0 g\u00ec v\u00e0 l\u1ee3i \u00edch v\u1edbi doanh nghi\u1ec7p<\/a> \u0111\u1ec3 hi\u1ec3u v\u00ec sao m\u1ed9t trang t\u1ed5ng h\u1ee3p s\u1ed1 li\u1ec7u l\u1ea1i gi\u00fap vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh nhanh h\u01a1n. N\u1eafm r\u00f5 m\u1ee5c ti\u00eau c\u1ee7a dashboard s\u1ebd gi\u00fap b\u1ea1n thi\u1ebft k\u1ebf b\u00e1o c\u00e1o \u0111\u00fang nhu c\u1ea7u thay v\u00ec nh\u1ed3i nh\u00e9t qu\u00e1 nhi\u1ec1u bi\u1ec3u \u0111\u1ed3.<\/p>\n

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M\u1ed9t b\u00e1o c\u00e1o t\u1ed1t kh\u00f4ng ph\u1ea3i l\u00e0 b\u00e1o c\u00e1o nhi\u1ec1u bi\u1ec3u \u0111\u1ed3 nh\u1ea5t, m\u00e0 l\u00e0 b\u00e1o c\u00e1o tr\u1ea3 l\u1eddi \u0111\u00fang c\u00e2u h\u1ecfi ng\u01b0\u1eddi xem \u0111ang c\u1ea7n.<\/em><\/p>\n<\/blockquote>\n

2. K\u1ebft n\u1ed1i ngu\u1ed3n d\u1eef li\u1ec7u v\u00e0o Looker Studio<\/h2>\n

M\u1ecdi b\u00e1o c\u00e1o \u0111\u1ec1u b\u1eaft \u0111\u1ea7u t\u1eeb d\u1eef li\u1ec7u, n\u00ean b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean khi l\u00e0m quen c\u00f4ng c\u1ee5 l\u00e0 k\u1ebft n\u1ed1i ngu\u1ed3n. Looker Studio d\u00f9ng kh\u00e1i ni\u1ec7m data source (ngu\u1ed3n d\u1eef li\u1ec7u) l\u00e0m c\u1ea7u n\u1ed1i gi\u1eefa b\u00e1o c\u00e1o v\u00e0 n\u01a1i ch\u1ee9a s\u1ed1 li\u1ec7u g\u1ed1c. B\u1ea1n ch\u1ecdn lo\u1ea1i connector ph\u00f9 h\u1ee3p, c\u1ea5p quy\u1ec1n truy c\u1eadp, v\u00e0 c\u00f4ng c\u1ee5 s\u1ebd \u0111\u1ecdc tr\u1ef1c ti\u1ebfp d\u1eef li\u1ec7u m\u00e0 kh\u00f4ng sao ch\u00e9p th\u1ee7 c\u00f4ng.<\/p>\n

\u2013 Google Sheets l\u00e0 ngu\u1ed3n ph\u1ed5 bi\u1ebfn nh\u1ea5t, ph\u00f9 h\u1ee3p khi s\u1ed1 li\u1ec7u c\u1ee7a b\u1ea1n \u0111ang n\u1eb1m trong b\u1ea3ng t\u00ednh th\u1ee7 c\u00f4ng.<\/p>\n

\u2013 Google Analytics 4 gi\u00fap d\u1ef1ng b\u00e1o c\u00e1o l\u01b0u l\u01b0\u1ee3ng website m\u00e0 kh\u00f4ng c\u1ea7n xu\u1ea5t d\u1eef li\u1ec7u ra ngo\u00e0i.<\/p>\n

\u2013 BigQuery l\u00e0 l\u1ef1a ch\u1ecdn cho d\u1eef li\u1ec7u l\u1edbn, khi b\u1ea3ng t\u00ednh th\u00f4ng th\u01b0\u1eddng kh\u00f4ng c\u00f2n x\u1eed l\u00fd n\u1ed5i kh\u1ed1i l\u01b0\u1ee3ng b\u1ea3n ghi.<\/p>\n

Sau khi k\u1ebft n\u1ed1i, m\u1ed7i c\u1ed9t d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c Looker Studio ph\u00e2n th\u00e0nh hai nh\u00f3m: dimension (chi\u1ec1u d\u1eef li\u1ec7u nh\u01b0 ng\u00e0y, khu v\u1ef1c, t\u00ean s\u1ea3n ph\u1ea9m) v\u00e0 metric (ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng nh\u01b0 doanh thu, s\u1ed1 l\u01b0\u1ee3t). Hi\u1ec3u \u0111\u00fang s\u1ef1 kh\u00e1c bi\u1ec7t n\u00e0y r\u1ea5t quan tr\u1ecdng, v\u00ec n\u00f3 quy\u1ebft \u0111\u1ecbnh bi\u1ec3u \u0111\u1ed3 c\u1ee7a b\u1ea1n c\u00f3 hi\u1ec3n th\u1ecb \u0111\u00fang \u00fd hay kh\u00f4ng. C\u00f4ng vi\u1ec7c x\u1eed l\u00fd v\u00e0 tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p coi tr\u1ecdng; b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o c\u00e1c tin vi\u1ec7c l\u00e0m CNTT ph\u1ea7n m\u1ec1m<\/a> \u0111ang tuy\u1ec3n tr\u00ean CareerLink \u0111\u1ec3 th\u1ea5y k\u1ef9 n\u0103ng l\u00e0m b\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u xu\u1ea5t hi\u1ec7n ng\u00e0y m\u1ed9t nhi\u1ec1u trong m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c.<\/p>\n

3. C\u00e1c b\u01b0\u1edbc t\u1ea1o m\u1ed9t b\u00e1o c\u00e1o c\u01a1 b\u1ea3n<\/h2>\n

\u0110\u1ebfn b\u01b0\u1edbc n\u00e0y, c\u00e1ch d\u00f9ng Looker Studio l\u00e0m b\u00e1o c\u00e1o tr\u1edf n\u00ean r\u00f5 r\u00e0ng h\u01a1n khi b\u1ea1n thao t\u00e1c tr\u00ean m\u1ed9t khung l\u00e0m vi\u1ec7c d\u1ea1ng k\u00e9o th\u1ea3 kh\u00e1 tr\u1ef1c quan. B\u1ea1n kh\u00f4ng c\u1ea7n vi\u1ebft code, ch\u1ec9 ch\u1ecdn lo\u1ea1i bi\u1ec3u \u0111\u1ed3 r\u1ed3i k\u00e9o c\u00e1c tr\u01b0\u1eddng d\u1eef li\u1ec7u v\u00e0o \u0111\u00fang v\u1ecb tr\u00ed. Quy tr\u00ecnh chung c\u00f3 th\u1ec3 t\u00f3m g\u1ecdn th\u00e0nh b\u1ed1n b\u01b0\u1edbc d\u01b0\u1edbi \u0111\u00e2y, \u00e1p d\u1ee5ng cho h\u1ea7u h\u1ebft b\u00e1o c\u00e1o th\u00f4ng th\u01b0\u1eddng.<\/p>\n

\u2013 T\u1ea1o b\u00e1o c\u00e1o m\u1edbi v\u00e0 g\u1eafn ngu\u1ed3n d\u1eef li\u1ec7u \u0111\u00e3 k\u1ebft n\u1ed1i \u1edf b\u01b0\u1edbc tr\u01b0\u1edbc v\u00e0o khung l\u00e0m vi\u1ec7c tr\u1ed1ng.<\/p>\n

\u2013 Ch\u00e8n c\u00e1c th\u00e0nh ph\u1ea7n tr\u1ef1c quan nh\u01b0 bi\u1ec3u \u0111\u1ed3 c\u1ed9t, bi\u1ec3u \u0111\u1ed3 \u0111\u01b0\u1eddng, scorecard hi\u1ec3n th\u1ecb m\u1ed9t con s\u1ed1 t\u1ed5ng, ho\u1eb7c b\u1ea3ng chi ti\u1ebft.<\/p>\n

\u2013 Th\u00eam b\u1ed9 l\u1ecdc (filter) v\u00e0 \u0111i\u1ec1u khi\u1ec3n th\u1eddi gian \u0111\u1ec3 ng\u01b0\u1eddi xem t\u1ef1 ch\u1ecdn kho\u1ea3ng ng\u00e0y hay nh\u00f3m d\u1eef li\u1ec7u mu\u1ed1n xem.<\/p>\n

\u2013 Tinh ch\u1ec9nh m\u00e0u s\u1eafc, ti\u00eau \u0111\u1ec1 v\u00e0 b\u1ed1 c\u1ee5c sao cho c\u00e1c ch\u1ec9 s\u1ed1 quan tr\u1ecdng nh\u1ea5t n\u1eb1m \u1edf v\u1ecb tr\u00ed d\u1ec5 th\u1ea5y.<\/p>\n

Trong \u0111\u00f3, scorecard th\u00edch h\u1ee3p \u0111\u1ec3 l\u00e0m n\u1ed5i m\u1ed9t ch\u1ec9 s\u1ed1 then ch\u1ed1t nh\u01b0 t\u1ed5ng doanh thu, c\u00f2n bi\u1ec3u \u0111\u1ed3 \u0111\u01b0\u1eddng th\u1ec3 hi\u1ec7n xu h\u01b0\u1edbng theo th\u1eddi gian r\u1ea5t r\u00f5. B\u1ea3ng (table) ph\u00f9 h\u1ee3p khi ng\u01b0\u1eddi xem c\u1ea7n con s\u1ed1 chi ti\u1ebft theo t\u1eebng d\u00f2ng. B\u1ed9 l\u1ecdc l\u00e0 th\u00e0nh ph\u1ea7n khi\u1ebfn b\u00e1o c\u00e1o tr\u1edf n\u00ean linh ho\u1ea1t, v\u00ec m\u1ed9t trang c\u00f3 th\u1ec3 ph\u1ee5c v\u1ee5 nhi\u1ec1u c\u00e2u h\u1ecfi kh\u00e1c nhau t\u00f9y l\u1ef1a ch\u1ecdn c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc.<\/p>\n

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L\u01b0u \u00fd<\/strong><\/p>\n

\u2013 D\u1eef li\u1ec7u ngu\u1ed3n sai ho\u1eb7c thi\u1ebfu s\u1ebd khi\u1ebfn bi\u1ec3u \u0111\u1ed3 hi\u1ec3n th\u1ecb l\u1ec7ch, n\u00ean h\u00e3y ki\u1ec3m tra b\u1ea3ng t\u00ednh g\u1ed1c tr\u01b0\u1edbc khi tr\u00e1ch c\u00f4ng c\u1ee5.<\/p>\n

\u2013 Nh\u1ed3i qu\u00e1 nhi\u1ec1u bi\u1ec3u \u0111\u1ed3 v\u00e0o m\u1ed9t trang khi\u1ebfn ng\u01b0\u1eddi xem r\u1ed1i v\u00e0 kh\u00f3 t\u00ecm th\u00f4ng tin c\u1ea7n thi\u1ebft, thay v\u00ec gi\u00fap h\u1ecd hi\u1ec3u nhanh h\u01a1n.<\/p>\n<\/div>\n

4. Chia s\u1ebb v\u00e0 c\u1ed9ng t\u00e1c tr\u00ean b\u00e1o c\u00e1o<\/h2>\n

M\u1ed9t \u0111i\u1ec3m m\u1ea1nh c\u1ee7a Looker Studio l\u00e0 c\u01a1 ch\u1ebf chia s\u1ebb gi\u1ed1ng h\u1ec7t c\u00e1c t\u1ec7p trong Google Drive. Sau khi ho\u00e0n thi\u1ec7n, b\u1ea1n c\u00f3 th\u1ec3 m\u1eddi \u0111\u1ed3ng nghi\u1ec7p b\u1eb1ng \u0111\u1ecba ch\u1ec9 email v\u00e0 ph\u00e2n quy\u1ec1n c\u1ee5 th\u1ec3 cho t\u1eebng ng\u01b0\u1eddi. Quy\u1ec1n xem cho ph\u00e9p ng\u01b0\u1eddi kh\u00e1c \u0111\u1ecdc b\u00e1o c\u00e1o, trong khi quy\u1ec1n ch\u1ec9nh s\u1eeda cho ph\u00e9p h\u1ecd c\u00f9ng thi\u1ebft k\u1ebf. C\u00e1ch n\u00e0y gi\u00fap c\u1ea3 nh\u00f3m l\u00e0m vi\u1ec7c tr\u00ean m\u1ed9t b\u1ea3n b\u00e1o c\u00e1o th\u1ed1ng nh\u1ea5t thay v\u00ec g\u1eedi qua l\u1ea1i nhi\u1ec1u t\u1ec7p r\u1eddi r\u1ea1c.<\/p>\n

Ngo\u00e0i chia s\u1ebb tr\u1ef1c ti\u1ebfp, c\u00f4ng c\u1ee5 c\u00f2n h\u1ed7 tr\u1ee3 l\u00ean l\u1ecbch g\u1eedi b\u00e1o c\u00e1o qua email theo \u0111\u1ecbnh k\u1ef3 v\u00e0 xu\u1ea5t b\u00e1o c\u00e1o ra t\u1ec7p PDF khi c\u1ea7n b\u1ea3n t\u0129nh \u0111\u1ec3 \u0111\u00ednh k\u00e8m. V\u1edbi b\u00e1o c\u00e1o k\u1ebft n\u1ed1i ngu\u1ed3n d\u1eef li\u1ec7u tr\u1ef1c ti\u1ebfp, s\u1ed1 li\u1ec7u s\u1ebd t\u1ef1 c\u1eadp nh\u1eadt m\u1ed7i khi ng\u01b0\u1eddi xem m\u1edf l\u1ea1i, n\u00ean b\u1ea1n kh\u00f4ng ph\u1ea3i d\u1ef1ng l\u1ea1i bi\u1ec3u \u0111\u1ed3 m\u1ed7i k\u1ef3. \u0110\u00e2y l\u00e0 l\u00fd do nhi\u1ec1u nh\u00f3m ch\u1ecdn c\u00f4ng c\u1ee5 n\u00e0y \u0111\u1ec3 theo d\u00f5i ch\u1ec9 s\u1ed1 v\u1eadn h\u00e0nh h\u1eb1ng tu\u1ea7n.<\/p>\n

\"c\u00e1ch<\/p>\n

5. So s\u00e1nh Looker Studio v\u1edbi Power BI v\u00e0 Tableau<\/h2>\n

Tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f4ng c\u1ee5 b\u00e1o c\u00e1o, Looker Studio th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111\u1eb7t c\u1ea1nh Power BI c\u1ee7a Microsoft v\u00e0 Tableau c\u1ee7a Salesforce. Ba c\u00f4ng c\u1ee5 \u0111\u1ec1u l\u00e0m tr\u1ef1c quan h\u00f3a d\u1eef li\u1ec7u, nh\u01b0ng kh\u00e1c nhau v\u1ec1 chi ph\u00ed, \u0111\u1ed9 s\u00e2u t\u00ednh n\u0103ng v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng ph\u00f9 h\u1ee3p. B\u1ea3ng d\u01b0\u1edbi \u0111\u00e2y t\u00f3m t\u1eaft v\u00e0i kh\u00e1c bi\u1ec7t ch\u00ednh \u0111\u1ec3 b\u1ea1n h\u00ecnh dung n\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u.<\/p>\n\n\n\n\n\n\n\n\n
Ti\u00eau ch\u00ed<\/th>\nLooker Studio<\/th>\nPower BI<\/th>\nTableau<\/th>\n<\/tr>\n<\/thead>\n
Chi ph\u00ed kh\u1edfi \u0111\u1ea7u<\/td>\nB\u1ea3n mi\u1ec5n ph\u00ed \u0111\u1ee7 d\u00f9ng<\/td>\nC\u00f3 b\u1ea3n mi\u1ec5n ph\u00ed, b\u1ea3n Pro tr\u1ea3 ph\u00ed<\/td>\nCh\u1ee7 y\u1ebfu tr\u1ea3 ph\u00ed theo ng\u01b0\u1eddi d\u00f9ng<\/td>\n<\/tr>\n
\u0110i\u1ec3m m\u1ea1nh<\/td>\nG\u1eafn li\u1ec1n h\u1ec7 sinh th\u00e1i Google<\/td>\nK\u1ebft n\u1ed1i t\u1ed1t d\u1eef li\u1ec7u Microsoft<\/td>\nTr\u1ef1c quan h\u00f3a n\u00e2ng cao, linh ho\u1ea1t<\/td>\n<\/tr>\n
\u0110\u1ed9 kh\u00f3 l\u00e0m quen<\/td>\nD\u1ec5 v\u1edbi ng\u01b0\u1eddi m\u1edbi<\/td>\nTrung b\u00ecnh<\/td>\nCao h\u01a1n, c\u1ea7n th\u1eddi gian h\u1ecdc<\/td>\n<\/tr>\n
Ph\u00f9 h\u1ee3p v\u1edbi<\/td>\nC\u00e1 nh\u00e2n, nh\u00f3m nh\u1ecf, marketing<\/td>\nDoanh nghi\u1ec7p d\u00f9ng Microsoft 365<\/td>\nPh\u00e2n t\u00edch chuy\u00ean s\u00e2u, d\u1eef li\u1ec7u l\u1edbn<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Nh\u00ecn chung, n\u1ebfu d\u1eef li\u1ec7u c\u1ee7a b\u1ea1n n\u1eb1m trong Google Sheets hay Google Analytics 4 v\u00e0 b\u1ea1n m\u1edbi b\u1eaft \u0111\u1ea7u, Looker Studio l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u nh\u1eb9 nh\u00e0ng nh\u1ea5t. Power BI v\u00e0 Tableau m\u1edf ra nhi\u1ec1u kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch s\u00e2u h\u01a1n, nh\u01b0ng \u0111i k\u00e8m chi ph\u00ed v\u00e0 th\u1eddi gian h\u1ecdc l\u1edbn h\u01a1n. Vi\u1ec7c ch\u1ecdn c\u00f4ng c\u1ee5 n\u00ean d\u1ef1a v\u00e0o ngu\u1ed3n d\u1eef li\u1ec7u b\u1ea1n \u0111ang c\u00f3 v\u00e0 \u0111\u1ed9 ph\u1ee9c t\u1ea1p c\u1ee7a b\u00e1o c\u00e1o c\u1ea7n l\u00e0m.<\/p>\n

\n

L\u1eddi khuy\u00ean<\/strong><\/p>\n

\u2013 H\u00e3y b\u1eaft \u0111\u1ea7u b\u1eb1ng m\u1ed9t b\u00e1o c\u00e1o nh\u1ecf t\u1eeb ch\u00ednh b\u1ea3ng t\u00ednh b\u1ea1n \u0111ang d\u00f9ng, thay v\u00ec c\u1ed1 d\u1ef1ng m\u1ed9t dashboard ho\u00e0nh tr\u00e1ng ngay t\u1eeb \u0111\u1ea7u.<\/p>\n

\u2013 Tr\u01b0\u1edbc khi k\u00e9o bi\u1ec3u \u0111\u1ed3, vi\u1ebft ra hai \u0111\u1ebfn ba c\u00e2u h\u1ecfi m\u00e0 b\u00e1o c\u00e1o c\u1ea7n tr\u1ea3 l\u1eddi \u0111\u1ec3 tr\u00e1nh th\u00eam th\u00e0nh ph\u1ea7n th\u1eeba.<\/p>\n

\u2013 T\u1eadn d\u1ee5ng th\u01b0 vi\u1ec7n m\u1eabu (template) c\u00f3 s\u1eb5n c\u1ee7a Looker Studio \u0111\u1ec3 h\u1ecdc c\u00e1ch ng\u01b0\u1eddi kh\u00e1c b\u1ed1 c\u1ee5c v\u00e0 tr\u00ecnh b\u00e0y s\u1ed1 li\u1ec7u.<\/p>\n<\/div>\n

6. C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/h2>\n

1. Looker Studio c\u00f3 mi\u1ec5n ph\u00ed kh\u00f4ng?<\/em><\/strong><\/p>\n

B\u1ea3n Looker Studio ti\u00eau chu\u1ea9n mi\u1ec5n ph\u00ed v\u00e0 \u0111\u1ee7 cho ph\u1ea7n l\u1edbn nhu c\u1ea7u b\u00e1o c\u00e1o c\u00e1 nh\u00e2n hay nh\u00f3m nh\u1ecf. Google c\u00f3 th\u00eam phi\u00ean b\u1ea3n Looker Studio Pro tr\u1ea3 ph\u00ed, h\u01b0\u1edbng t\u1edbi doanh nghi\u1ec7p c\u1ea7n qu\u1ea3n tr\u1ecb v\u00e0 h\u1ed7 tr\u1ee3 n\u00e2ng cao, nh\u01b0ng ng\u01b0\u1eddi m\u1edbi th\u01b0\u1eddng ch\u01b0a c\u1ea7n \u0111\u1ebfn.<\/p>\n

2. C\u00f3 c\u1ea7n bi\u1ebft l\u1eadp tr\u00ecnh \u0111\u1ec3 d\u00f9ng Looker Studio kh\u00f4ng?<\/em><\/strong><\/p>\n

B\u1ea1n kh\u00f4ng c\u1ea7n bi\u1ebft l\u1eadp tr\u00ecnh \u0111\u1ec3 t\u1ea1o m\u1ed9t b\u00e1o c\u00e1o c\u01a1 b\u1ea3n, v\u00ec to\u00e0n b\u1ed9 thao t\u00e1c d\u1ef1ng bi\u1ec3u \u0111\u1ed3 \u0111\u1ec1u theo d\u1ea1ng k\u00e9o th\u1ea3. K\u1ef9 n\u0103ng c\u1ea7n nh\u1ea5t l\u00e0 hi\u1ec3u d\u1eef li\u1ec7u c\u1ee7a m\u00ecnh v\u00e0 bi\u1ebft \u0111\u1eb7t c\u00e2u h\u1ecfi \u0111\u00fang. Ki\u1ebfn th\u1ee9c v\u1ec1 h\u00e0m hay truy v\u1ea5n ch\u1ec9 h\u1eefu \u00edch khi b\u1ea1n x\u1eed l\u00fd d\u1eef li\u1ec7u ph\u1ee9c t\u1ea1p h\u01a1n.<\/p>\n

3. Looker Studio l\u1ea5y d\u1eef li\u1ec7u t\u1eeb nh\u1eefng ngu\u1ed3n n\u00e0o?<\/em><\/strong><\/p>\n

C\u00f4ng c\u1ee5 k\u1ebft n\u1ed1i \u0111\u01b0\u1ee3c v\u1edbi nhi\u1ec1u ngu\u1ed3n, ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 Google Sheets, Google Analytics 4 v\u00e0 BigQuery. Ngo\u00e0i ra c\u00f2n nhi\u1ec1u connector cho c\u01a1 s\u1edf d\u1eef li\u1ec7u v\u00e0 n\u1ec1n t\u1ea3ng b\u00ean th\u1ee9 ba, gi\u00fap gom s\u1ed1 li\u1ec7u t\u1eeb nhi\u1ec1u n\u01a1i v\u1ec1 m\u1ed9t b\u00e1o c\u00e1o duy nh\u1ea5t.<\/p>\n

Sau khi \u0111i qua c\u00e1c kh\u00e2u ch\u00ednh, c\u00f3 th\u1ec3 th\u1ea5y c\u00e1ch d\u00f9ng Looker Studio l\u00e0m b\u00e1o c\u00e1o<\/strong> kh\u00f4ng qu\u00e1 ph\u1ee9c t\u1ea1p v\u1edbi ng\u01b0\u1eddi m\u1edbi: k\u1ebft n\u1ed1i d\u1eef li\u1ec7u, ch\u1ecdn bi\u1ec3u \u0111\u1ed3, th\u00eam b\u1ed9 l\u1ecdc r\u1ed3i chia s\u1ebb cho ng\u01b0\u1eddi c\u1ea7n xem. \u0110i\u1ec1u quy\u1ebft \u0111\u1ecbnh ch\u1ea5t l\u01b0\u1ee3ng b\u00e1o c\u00e1o kh\u00f4ng n\u1eb1m \u1edf s\u1ed1 bi\u1ec3u \u0111\u1ed3 m\u00e0 \u1edf vi\u1ec7c b\u1ea1n hi\u1ec3u c\u00e2u h\u1ecfi c\u1ea7n tr\u1ea3 l\u1eddi. Luy\u1ec7n t\u1eadp v\u1edbi d\u1eef li\u1ec7u th\u1eadt v\u00e0i l\u1ea7n, thao t\u00e1c s\u1ebd d\u1ea7n t\u1ef1 nhi\u00ean h\u01a1n.<\/p>\n

N\u1ed9i dung trong b\u00e0i mang t\u00ednh tham kh\u1ea3o, gi\u00fap b\u1ea1n h\u00ecnh dung c\u00e1ch l\u00e0m quen v\u1edbi Looker Studio. Giao di\u1ec7n, t\u00ean g\u1ecdi t\u00ednh n\u0103ng v\u00e0 ch\u00ednh s\u00e1ch c\u1ee7a c\u00f4ng c\u1ee5 c\u00f3 th\u1ec3 thay \u0111\u1ed5i theo c\u1eadp nh\u1eadt m\u1edbi c\u1ee7a Google, b\u1ea1n n\u00ean \u0111\u1ed1i chi\u1ebfu v\u1edbi h\u01b0\u1edbng d\u1eabn ch\u00ednh th\u1ee9c m\u1edbi nh\u1ea5t.<\/em><\/p>\n

Minh An<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Khi d\u1eef li\u1ec7u n\u1eb1m r\u1ea3i r\u00e1c trong nhi\u1ec1u b\u1ea3ng t\u00ednh, m\u1ed9t b\u00e1o c\u00e1o tr\u1ef1c quan gi\u00fap c\u1ea3 nh\u00f3m nh\u00ecn ra v\u1ea5n \u0111\u1ec1 nhanh h\u01a1n so …<\/p>\n","protected":false},"author":58,"featured_media":28594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-28798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-goc-ky-nang"],"_links":{"self":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts\/28798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/comments?post=28798"}],"version-history":[{"count":1,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts\/28798\/revisions"}],"predecessor-version":[{"id":28799,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/posts\/28798\/revisions\/28799"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/media\/28594"}],"wp:attachment":[{"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/media?parent=28798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/categories?post=28798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.careerlink.vn\/cam-nang-viec-lam\/wp-json\/wp\/v2\/tags?post=28798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}